Today’s Economist is talking energy economics – in the Tech section no less. Their correspondent has been to Demo 09, an emerging technologies conference in California that some of you may have seen Simon Bisson tweeting from. The ideas that are getting our man excited revolve around something called the Smart Gird, which is basically applying computer technology to electricity distribution so that we can better understand how we use the stuff.
In general, people don’t like wasting money. But with electricity we generally have no idea how much our appliances are using. We may have a vague idea that we should do laundry in the evening or at weekends, in order to cut peak usage, but even then our utility companies may not give us any credit for that. One of the primary ideas behind the Smart Gird is that if we only knew how much money we were pouring down the electrical socket then we would be less wasteful. The expectation is that, armed with such data, the average American would cut electricity usage by 10%-20%. And that’s mostly peak usage as well, which is when the dirtiest, most expensive power plants tend to be running. (Don’t ask me how I know – you don’t want a lecture on my day job.)
I firmly believe that this sort of thing is essential if we are going to do something about global warming. Human beings tend not to act without feedback. Getting an electricity bill once a month is not good feedback. Give us data and we can act on it. And it will save us money too. And create new tech jobs. Which is pretty much a win all round.