One of the things I have been doing today is learning more about media management. I got to attend a lecture by a media professional from the Gay & Lesbian Alliance Against Defamation (GLAAD). While they clearly have their own issues, it was interesting to see how much of what they did was very much the same as what you have to do when selling a science fiction convention to the media. You have a story that you want to promote, and somehow you have to keep the journos on message because left to their own devices they will want to sensationalize things is the most embarrassing way possible.